From 30 Jan, designer dresssed mannequins have been using the new 8″ Vaio Lifestyle Notebooks to blog in cafes, update their Facebook status’ on the park bench etc. Follow them via the site, facebook, youtube and Flickr.
Advertising is all about affecting perceptions of a brand. In this digital age, even the littlest things about a brand can shift perceptions amongst huge numbers of people. Everything has become advertising. And everyone an advertiser.